COMPASSIONATE GUIDANCE · EVERY STEP OF THE WAY
Guiding You and Your Loved Ones Through End-of-Life Transitions With Care and Dignity
Compassionate end-of-life doula care, advance planning, vigil bedside accompaniment, and spiritual guidance—ensuring no family walks this path alone.
✧ Over 20 years of compassionate spiritual leadership and guidance
A PLACE TO BEGIN
What brings you here today?
No two journeys are alike. Wherever you are in the process, our work begins with listening, understanding, and meeting you where you are.
Start with a conversation
Share what you're facing during a free 30-minute needs assessment, at your own pace.
Receive thoughtful guidance
We'll help identify resources and support that fit your unique circumstances.
Move forward, together
Navigate your next steps with greater confidence, care, and continuity.
A COMPASSIONATE PRESENCE
Meet Rabbi Emma Gottlieb
Rabbi Emma Gottlieb brings more than two decades of experience supporting individuals and families through life's most meaningful—and most difficult—moments.
Rooted in spiritual care, practical guidance, and a belief that no one should have to navigate loss alone, her approach honours every individual's background, values, and wishes.
“It is our honour to accompany you.”
Get to Know Rabbi Emma ↗THOUGHTFUL SUPPORT FOR EVERY STAGE
How we can accompany you
Care that supports both the practical decisions and the emotional moments—from planning and preparation to remembrance and healing.
Advance Planning
Clarify your wishes, document what matters, and plan with intention.
When Time Draws Near
Find companionship, spiritual support, and guidance for meaningful rituals.
Funeral & Memorial Planning
Honour life through ceremonies and remembrance that feel true to your values.
Grief Support
Make space for loss, memory, and healing with compassionate accompaniment.
MAID Navigation
Access supportive, non-medical guidance around a deeply personal choice.
Trusted Professional Network
Connect with experienced partners who can help with specific needs.
“Your warmth and empathy helped us navigate a horrific chapter in our lives.”
Client testimonial · From the existing Gottlieb website
ALWAYS HERE TO HELP · CONCEPT DEMONSTRATION
Compassionate answers, even when the office is closed.
Imagine every visitor being welcomed with patience, care, and a clear next step—even after hours. A purpose-built virtual care coordinator could answer general service questions, explain consultation options, and help request a follow-up.
- ✓ Gentle responses to sensitive first-time inquiries
- ✓ Relevant guidance for loved ones and advance planners
- ✓ Human-first escalation for urgent or complex requests
- ✓ Appointment workflows after Rabbi Emma's approval
Interactive script only. This concept is not connected to live AI or appointment software.
YOU MAY BE WONDERING
Questions, answered with care
Do I need to have everything figured out before we speak?
Not at all. The existing practice offers a free 30-minute needs assessment so you can share what is happening and explore suitable next steps.
Do I need to be Jewish to receive support?
No. The practice welcomes individuals and families across faith traditions and spiritual backgrounds. Rabbi Gottlieb also works with a network of professionals.
What if I am planning for someone I love?
The practice provides guidance for loved ones on planning, final wishes, memorials, and the emotional and spiritual aspects of the journey.
Can the virtual assistant provide medical or emergency help?
No. The proposed assistant is for general information and consultation requests, not diagnosis, medical decisions, crisis counselling, or emergency intervention. For emergencies, contact local emergency services or a qualified professional.
YOU DON'T HAVE TO NAVIGATE THIS ALONE
Whenever you're ready, we're here to listen.
Start with a thoughtful conversation about what matters most to you and the people you love.
Book a Free 30-Minute Consultation ↗